All articles tagged with #yerba mate
Barron Trump’s SOLLOS Yerba Mate beverage, priced at $39 per 12‑pack, drew online backlash for being out of touch and costly, framed by critics as a “grift.” Barron sits on the brand’s board, founders previously paused college to launch the venture from a Palm Beach base near Mar‑a‑Lago, and critics accuse the branding of cultural appropriation while merchandise adds to the controversy.
Barron Trump is launching a single-flavor, pineapple‑coconut ready‑to‑drink yerba mate called Sollos. The venture is registered near Mar‑a‑Lago and linked to a Trump donor, with critics arguing it fits the Trump family pattern of using political influence for business and calling the one‑product approach a hollow, “pretend” venture.
Barron Trump is listed as one of five directors of Sollos Yerba Mate, a Palm Beach–based brand tied to the Mar‑a‑Lago area. Founders say Sollos (named to evoke sun) is launching in May with a pineapple‑coconut flavor in a 12-pack, but yerba‑mate fans on Reddit have mocked the celebrity-backed venture, joking about it and even nodding to Tiffany Trump’s hojicha in tone.