SmileDirectClub Abruptly Closes, Leaving Customers in Limbo

1 min read
Source: KSL.com
SmileDirectClub Abruptly Closes, Leaving Customers in Limbo
Photo: KSL.com
TL;DR

SmileDirectClub, the direct-to-consumer dentistry and orthodontics company known for selling teeth aligners, has announced the immediate shutdown of its global operations, less than three months after filing for Chapter 11 bankruptcy. The company encouraged existing customers to seek treatment from local dentist offices, as some may be left stranded in the middle of their teeth-straightening course. While customers will not receive new aligners, those who financed their plans are expected to continue making monthly payments. Refund eligibility will be determined during the bankruptcy process. SmileDirectClub had positioned itself as an affordable alternative to traditional orthodontics, but faced financial challenges leading to its closure.

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