"Meta Urged to Crack Down on Deepfakes Ahead of 2024 Election"

The Oversight Board, which reviews Facebook's content moderation, has called for Meta to label fake posts instead of removing them, particularly ahead of a busy election year. The board criticized Meta's manipulated media policy as "incoherent" and urged for a wider scope to address fake content. The board's recommendation comes after Meta refused to remove a fake video of US President Joe Biden, stating that it did not violate its policy. The board emphasized the need for more labeling on fake material and expressed concerns about the potential lack of information for users regarding demoted or removed content. Additionally, experts highlighted the importance of addressing "cheap fakes" and AI-generated content while ensuring that the policy remains dynamic and adaptable.