Meta's new AI image tool stirs consent controversy over faces

Meta unveiled Muse Image, a feature within Meta AI that lets users generate images using the likenesses of people with public Instagram accounts by tagging them; users aren’t notified when their likeness is used and accounts must opt out to prevent usage. Privacy advocates and groups like Public Citizen, CAA, and SAG-AFTRA criticize the approach and call for affirmative consent or stricter controls, while Meta says protections exist and is evaluating next steps. No policy changes have been announced yet as the discussion continues.