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"Kris Jenner's Oreo Super Bowl Commercial: A Twisted Success"

1 min read
Source: Variety
"Kris Jenner's Oreo Super Bowl Commercial: A Twisted Success"
Photo: Variety
TL;DR

Oreo plans to debut a new twist on its classic cookie during a 30-second Super Bowl ad, featuring historical and celebrity "twists" of the cookie. The company aims to ensure brand distinctiveness while incorporating humor and nostalgia, with a focus on Oreo at the center of the story. Oreo's marketing strategy includes social media engagement and a potential long-term cultural impact, with plans for appearances on "Jimmy Kimmel Live" leading up to the big game.

Topics:entertainmentadvertising#advertising#celebrity-cameo#commercial#marketing#oreo#super-bowl
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  1. Oreo Super Bowl Commercial Uses Kris Jenner and Funny Twists to Make Heads Swivel  Variety
  2. Exclusive: Kris Jenner on her first Super Bowl commercial and future of 'Kardashians' show  USA TODAY
  3. Kris Jenner Took Her 'Original Blazer' from 2007 Out of the 'Archive' for Oreo's Super Bowl Commercial (Exclusive)  PEOPLE
  4. Oreo Plans a Super Bowl Twist With Kris Jenner Ad  Hollywood Reporter
  5. Watch Oreo Super Bowl commercial with Kris Jenner  Ad Age

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