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Oreo

All articles tagged with #oreo

Oreo Launches Five Bold Flavors in 2026, From Banana Pudding to K-Pop Collabs
food-and-beverage8 days ago

Oreo Launches Five Bold Flavors in 2026, From Banana Pudding to K-Pop Collabs

Mondelez International released five notable limited-edition Oreo flavors in 2026, including Banana Pudding, Deep Fried, Chicken and Waffles, a BTS collaboration, and Easter Colored Creme. The brand utilized a 'Twist-Lick-Vote' contest to determine which of three savory or sweet variants would return, while leveraging celebrity partnerships and seasonal themes to drive engagement. Although some releases faced polarizing reactions, the overall strategy emphasized consumer interaction and flavor experimentation.

Oreo Launches Three Limited-Edition Flavors in Consumer-Driven Vote
food-and-beverage1 month ago

Oreo Launches Three Limited-Edition Flavors in Consumer-Driven Vote

Oreo has released three limited-edition cookie flavors—Banana Pudding, Deep Fried, and Chicken & Waffles—allowing consumers to vote for the winner, which will return in 2027. The campaign, titled 'Twist, Lick, Vote,' began with presales on August 17 and reached retail stores on August 24. Voting closes on October 12, with results announced on October 13. Each vote enters participants into a sweepstakes for a year’s supply of original Oreos. The initiative marks a shift toward using limited-time offerings as a product development tool, engaging fans directly in flavor selection.

BTS and Oreo unveil hotteok-flavored limited cookies for global rollout
business4 months ago

BTS and Oreo unveil hotteok-flavored limited cookies for global rollout

BTS teams with Oreo for a limited-edition purple wafer cookie inspired by the Korean brown-sugar pancake hotteok. The cookies, with 13 designs including the seven members’ names and a BTS light stick, will go on sale June 1 in more than 80 countries, with packaging nodding to Seoul street markets. The collaboration aims to keep Oreo culturally relevant amid rising competition in pop culture while giving BTS a global promotional boost as it returns to the stage.

Oreo Fans Upset as Iconic Cereal Replaced by New Puffs
business1 year ago

Oreo Fans Upset as Iconic Cereal Replaced by New Puffs

Post Consumer Brands has discontinued the popular Oreo O's cereal to make way for a new product, Oreo Puffs, just before Christmas. This decision has upset many fans, particularly on social media platforms like Reddit and X, where users expressed their disappointment and skepticism about the new cereal. Oreo Puffs, featuring chocolate-flavored wafers and marshmallows, will be a permanent addition to store shelves, priced at $4.99. Despite the backlash, some consumers are open to trying the new product.

"Oreo's Nostalgic New Flavors: Mud Pie and Tiramisu Hit Shelves Soon"
food-and-beverage2 years ago

"Oreo's Nostalgic New Flavors: Mud Pie and Tiramisu Hit Shelves Soon"

Oreo has announced two new flavors, Dirt Cake and Tiramisu Thins, with the former being a limited-time offering and the latter a permanent addition to the lineup. Dirt Cake features a nostalgic take on the classic mud-pie dessert, while Tiramisu Thins offer a delectable twist on the Oreo thins with a sweet tiramisu cream filling. Both flavors will hit store shelves nationwide on Monday, March 4th.

"Kris Jenner's Oreo Super Bowl Commercial: A Twisted Success"
advertising2 years ago

"Kris Jenner's Oreo Super Bowl Commercial: A Twisted Success"

Oreo plans to debut a new twist on its classic cookie during a 30-second Super Bowl ad, featuring historical and celebrity "twists" of the cookie. The company aims to ensure brand distinctiveness while incorporating humor and nostalgia, with a focus on Oreo at the center of the story. Oreo's marketing strategy includes social media engagement and a potential long-term cultural impact, with plans for appearances on "Jimmy Kimmel Live" leading up to the big game.

"Oreo's Cosmic Space Dunk Cookies: A Stellar New Flavor and Out-of-This-World Contest"
food-and-lifestyle2 years ago

"Oreo's Cosmic Space Dunk Cookies: A Stellar New Flavor and Out-of-This-World Contest"

Oreo has launched a new limited-edition galaxy-inspired cookie called Space Dunk, and is offering a contest to send one lucky winner to the edge of space with Space Perspective's Spaceship Neptune. The cookies are stuffed with blue and pink "cosmic creme" and popping candies, and feature a small cutout to see the colorful creme. Aspiring space cadets can enter the Lift Off With Oreo sweepstakes by scanning the QR code on the cookie packaging or visiting the website. The winner will enjoy a six-hour journey to the edge of space, complete with a world-class meal, cocktail service, complimentary Oreo cookies, Wi-Fi, and a Space Spa with a bathroom.

Beloved Oreo Flavor Makes Highly Anticipated Comeback
food3 years ago

Beloved Oreo Flavor Makes Highly Anticipated Comeback

Oreo is bringing back its highly requested limited-edition flavor, Red Velvet, for the first time since 2020. The cookie features a red velvet-flavored base cake and cream cheese-flavored creme. Red Velvet Oreos will be available starting on September 12, 2023, for a limited time. This follows Oreo's trend of bringing back popular flavors, including Cotton Candy Oreos and S'mores Oreos, which were reintroduced earlier this year. Other limited edition Oreos currently available include Halloween Oreos, Pumpkin Spice, and Super Mario Oreos.