Influencer Ferragni Faces Fines and Political Challenges

1 min read
Source: Reuters
Influencer Ferragni Faces Fines and Political Challenges
Photo: Reuters
TL;DR

Italian fashion influencer Chiara Ferragni and cake maker Balocco have been fined a total of €1.5 million ($1.65 million) by Italy's antitrust authority for misleading customers over charity donations linked to sales of a Christmas cake. The regulator found that advertising and higher pricing led consumers to believe that buying the cake would directly contribute to a charity for bone cancer research, when in fact no money was donated. Ferragni, who has nearly 30 million Instagram followers, plans to appeal the fine, while Balocco also disagrees with the penalty.

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