The 'Be a B-Word' Trend: Boundaries, Stress, and the Autoimmune Myth

A viral trend telling women to 'be a b-word' to avoid autoimmune disease has sparked a debate: while many link autoimmune diagnoses to stress and emotional suppression, experts say there’s no evidence that assertiveness prevents or reverses autoimmune conditions; the conversation highlights gendered emotional labor and the value of healthier boundaries to reduce chronic stress.