Controversial co-branded golf ad fuels clash between new-age influencers and PGA Tour

TL;DR Summary
A Callaway ad for a new co-branded driver featuring Good Good personalities shows Garrett Clark shoulder-checking Alexis Miestowski, provoking backlash that led to the ad being pulled; both Good Good and Callaway issued apologies. PGA Tour chief Brian Rolapp criticized the initial response as lacking accountability and indicated it could affect the Good Good Championship and future partnerships, illustrating a broader fight between internet-driven golf personalities and golf’s traditional, conservative brand.
- A controversial ad for a driver is the latest clash between golf’s old guard and new world CNN
- Good Good Golf and Callaway Apologize for ‘Scary’ Ad WSJ
- PGA Tour CEO calls Good Good’s initial response to controversial ad ‘concerning’ The New York Times
- Callaway Golf CEO apologizes after Good Good ad showing male golfer shoving woman sparks backlash CBS News
- Target apologises for 'racist' Halloween costume as golf brand Good Good axes 'offensive' ad Sky News
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