Apple's Trademark Battles Over the Iconic Fruit

1 min read
Source: Benzinga
Apple's Trademark Battles Over the Iconic Fruit
Photo: Benzinga
TL;DR

Apple has applied for intellectual property rights over depictions of the apple fruit itself, not just its iconic "bitten apple" logo. The Fruit Union Suisse, a Swiss organization with a red apple adorned with a white cross as its logo, may be forced to relinquish its logo. Apple's pursuit of intellectual property rights over the depiction of an apple raises questions about the boundaries of ownership and the impact it may have on organizations like the Fruit Union Suisse.

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