CDPR's redesigned firebird logo ignites a surprising design backlash

TL;DR Summary
CD Projekt Red refreshed its Raróg emblem to a sharper, redder firebird as part of a branding update. The redesign has sparked a wave of unusually heated backlash on X, with critics reading politics and woke vibes into the logo, even as the company explains the red color and mythic bird symbolize energy and creativity and notes the change is evolutionary, not revolutionary, tying into its Witcher-forward roadmap.
- The new CD Projekt Red logo just sparked the weirdest backlash graphic design has ever seen Creative Bloq
- CD PROJEKT RED Refreshes Its Brand and Logo CD PROJEKT RED Press Center
- CD Projekt RED Unveils Brand New Logo Ahead of Witcher 3 DLC Release beebom.com
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