Sony's PlayStation plans: Rigorous vetting, new franchises, cloud gaming, and PS5 sales predictions.

PlayStation plans to have 12 live service games in the market by March 2026, and expects them to make up 60% of its annual game development budget. To ensure the success of these titles, PlayStation is using Bungie to rigorously vet them. Bungie's experience in the genre is being used to guide PlayStation's capabilities in developing live service games. PlayStation is also using its marketing machine to amplify Bungie's IP and brand, and is considering bringing Bungie's properties to non-game media.