Xbox's Phil Spencer's Strategic Moves in Gaming Industry.

TL;DR Summary
Xbox CEO Phil Spencer says he has no interest in using Sony's own exclusivity practices against PlayStation, even on a post-merger basis. Microsoft doesn't expect its Xbox console segment to grow as a result of the $68.7 billion Microsoft-Activision merger, and Spencer confirmed that Microsoft has to pay a lot more to secure any kind of third-party exclusivity deals. While Microsoft has made first-party games exclusive to Xbox, existing games that had released on PlayStation had stayed on PlayStation.
- Xbox's Phil Spencer says he wouldn't use Sony's own exclusivity tactics against PlayStation TweakTown
- Xbox's Phil Spencer Vows To Keep 'Call Of Duty' On PlayStation: 'I Will Do Whatever It Takes' - Microsoft Benzinga
- Call Of Duty almost stopped releasing on Xbox years ago GAMINGbible
- Microsoft tried acquiring Zynga before pursuing Activision Blizzard Game Developer
- Activision acquisition not expected to grow Xbox's console business TweakTown
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