
Tyson Foods inks all-sport jersey deal with Arkansas Razorbacks
Arkansas announced a five-year, all-sport jersey-patch sponsorship with Tyson Foods, placing the company's logo on the Razorbacks' uniforms starting in 2026 and across other branding; roughly 90% of the deal's revenue is expected to flow to student-athletes via NIL opportunities, with Tyson becoming the exclusive jersey partner for all 19 Razorbacks sports and gaining branding across courts and fields.