
Netflix hikes prices again as ad-supported option grows
Netflix raises prices across its plans: the ad-supported standard increases to $8.99, the standard without ads to $19.99, and the premium to $26.99, marking the second hike in just over a year. The company says the moves will fund more quality content and improvements as it expands into podcasts, live events and games, while Deloitte data show households spend about $69 monthly on streaming and two-thirds opt for ad-supported options.
