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Devon Pritchard

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Nintendo President Defers GTA 6 Switch 2 Decision to Rockstar Amid Zelda Launch
gaming2 days ago

Nintendo President Defers GTA 6 Switch 2 Decision to Rockstar Amid Zelda Launch

Nintendo of America president Devon Pritchard stated that the decision to bring Grand Theft Auto 6 to the Nintendo Switch 2 rests solely with Rockstar Games and Take-Two Interactive. While acknowledging the console's improved hardware capabilities, Pritchard confirmed there are no announcements regarding the game's availability on the platform. This statement comes as Nintendo prepares to launch a Legend of Zelda remake in November, competing directly with the anticipated release of GTA 6.

Nintendo Defers GTA 6 Switch 2 Decision to Rockstar Amid Zelda Launch
gaming2 days ago

Nintendo Defers GTA 6 Switch 2 Decision to Rockstar Amid Zelda Launch

Nintendo of America president Devon Pritchard declined to confirm if Grand Theft Auto 6 will launch on Switch 2, stating the decision rests with Take-Two and Rockstar. While the console lacks the game at launch, it features a competing first-party exclusive, the Legend of Zelda: Ocarina of Time remake, scheduled for November 5. Pritchard emphasized Nintendo's goal to offer diverse content for all ages, citing recent third-party support from Activision and strong hardware sales.

Nintendo Chief Pritchard Outlines Switch 2 Strategy: Zelda Movie, GTA 6 Uncertainty, and Call of Duty Return
gaming4 days ago

Nintendo Chief Pritchard Outlines Switch 2 Strategy: Zelda Movie, GTA 6 Uncertainty, and Call of Duty Return

Nintendo of America president Devon Pritchard outlined her strategy for the Switch 2, emphasizing a diverse library of games for all ages. She confirmed the return of Call of Duty to Nintendo consoles but declined to confirm if Grand Theft Auto VI will launch on the system. Pritchard also highlighted upcoming Zelda 40th anniversary events, including a live-action movie with Sony and an Ocarina of Time remake.

Nintendo Execs Frame Switch 2 as a Multiyear Entertainment Platform, Not Just a Console
technology23 days ago

Nintendo Execs Frame Switch 2 as a Multiyear Entertainment Platform, Not Just a Console

Nintendo of America COO Devon Pritchard stated at the Variety Entertainment & Technology Summit that the Switch 2 is 'just beginning,' citing 23.68 million units sold by March 2026. She emphasized a strategic shift toward long-term consumer relationships and film partnerships, including a live-action Zelda movie with Sony Pictures, rather than competing for immediate attention in a crowded media landscape.

Nintendo COO Pritchard Declares Switch 2 Era Just Beginning, Highlights Film Partnerships
technology23 days ago

Nintendo COO Pritchard Declares Switch 2 Era Just Beginning, Highlights Film Partnerships

Nintendo of America president and COO Devon Pritchard stated at the Variety Entertainment & Technology Summit that the Switch 2 is in its early stages. She highlighted a multiyear strategy focusing on long-term consumer relationships, upcoming game releases like the Ocarina of Time remake, and expanding into film through partnerships with Sony Pictures.

Nintendo COO Devon Pritchard Declares Switch 2 Success Is 'Just the Beginning' Amid Box Office and Hardware Momentum
gaming24 days ago

Nintendo COO Devon Pritchard Declares Switch 2 Success Is 'Just the Beginning' Amid Box Office and Hardware Momentum

Nintendo of America COO Devon Pritchard stated that the Switch 2's rapid sales growth and the upcoming Ocarina of Time remake mark only the start of the console's lifecycle. Pritchard highlighted the company's strategy to build long-term consumer relationships through fun experiences, citing strong hardware sales and a successful live-action film partnership with Sony Pictures as evidence of Nintendo's expanding cultural reach.

Devon Pritchard Debuts as NOA President at the NY Game Awards
business8 months ago

Devon Pritchard Debuts as NOA President at the NY Game Awards

Devon Pritchard made her first public appearance as Nintendo of America’s President and COO at the 15th Annual New York Game Awards, delivering a pre-recorded message that celebrated the event and spotlighted Nintendo’s Playing With Purpose program to bring journalism and game-narrative workshops to New York schools, as she prepares to lead NOA into the Switch 2 era amid pricing and card-related concerns.

Devon Pritchard Named Next Nintendo of America President Following Bowser's Retirement
technology1 year ago

Devon Pritchard Named Next Nintendo of America President Following Bowser's Retirement

Nintendo announced that Devon Pritchard, a long-time executive at Nintendo of America, will succeed Doug Bowser as the company's president in 2025. Pritchard, who has held various leadership roles within Nintendo, is not a hardcore gamer but understands the industry and Nintendo's brand, and she is seen as a promising leader to continue Nintendo's steady growth. Bowser's tenure was marked by stable leadership and successful product launches, and Pritchard is expected to follow a similar low-profile approach.