
Diesel's Milan Finale: Martens' 'Experimental' Show Sparks Backlash and Praise
Glenn Martens' final Diesel show at Milan Fashion Week featured explicit audience acts, drawing mixed reactions.
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Glenn Martens' final Diesel show at Milan Fashion Week featured explicit audience acts, drawing mixed reactions.

Glenn Martens concluded his five-year tenure at Diesel with a provocative Spring 2027 runway show in Milan, featuring deconstructed denim, explicit performance art, and a finale that bookended his career. The collection marked a shift from denim specialist to hedonistic lifestyle brand, with Martens set to focus solely on Maison Margiela.

Diesel's creative director, Glenn Martens, believes that the ideal formula for Gen Z is "cheeky, sexy, and in your face," as he stages a fashion show for 7,000 young people in Milan. Martens has pushed the boundaries of denim by distressing and experimenting with different materials, while also incorporating utility clothes and pop culture references. Meanwhile, Kim Jones injects personal touches into his Fendi collection, drawing inspiration from Rome and Karl Lagerfeld's past work. Jones focuses on lightweight fabrics, color-blocking, and comfortable yet refined shapes for his ready-to-wear line.