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Halloween Mode

All articles tagged with #halloween mode

automotive2 days ago•2 min saved

Rivian’s Ghostbusters Collab Pushes Halloween Mode Into Physical and Digital Extremes

Rivian has launched its most ambitious Halloween software update yet, partnering with Sony Pictures to bring the Ghostbusters franchise to its vehicles. The update, available from October 9 to November 2, 2026, includes a dedicated in-car app, synchronized light and sound effects, and a physical one-off 'Ecto-R1' build. This move expands the brand’s seasonal tradition beyond simple digital themes, challenging competitors like Tesla to match the scale of the engagement.

via Gear Patrol|

#automotive #ev-software #ghostbusters

automotive2 days ago•17 min saved

Rivian Launches Ghostbusters-Themed Halloween Mode and Ecto-R1 Builds

Rivian has released a major Halloween software update for its R1 and R2 vehicles, featuring a Ghostbusters collaboration with Sony Pictures. The update, available from October 9 to November 2, 2026, includes a dedicated in-vehicle app, themed light and sound effects, a scavenger hunt, and a mini-game. Rivian also unveiled six custom 'Ecto-R1' builds based on the R1S, displayed at select retail locations. The update leverages Rivian's vertically integrated hardware and software to create an immersive experience, with Bill Murray starring in a promotional spot.

via RivianTrackr|

#automotive #ecto-r1 #ghostbusters

automotive3 days ago

Rivian Launches 'Ghostbusters' Halloween Update and Ecto-R1 Tribute

Rivian has partnered with Sony Pictures to release a 'Ghostbusters'-themed Halloween update for its electric vehicles, featuring a new in-car app and a physical tribute vehicle called the Ecto-R1. The software update, available from October 9 to November 2, 2026, transforms the driving experience with themed lights, sounds, and a mini-game. The physical Ecto-R1, based on the R1S, features a roof rack with functional paranormal equipment and is being displayed at select US retail locations.

via Top Gear|

#automotive #ecto-r1 #ghostbusters