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Honda Prologue

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Honda exits its only US EV as it pivots to hybrids
business1 month ago

Honda exits its only US EV as it pivots to hybrids

Honda confirmed it will discontinue the Prologue after the 2026 model year, leaving the US with no all‑electric Honda offerings as it pivots to hybrids. The Prologue, built on GM's Ultium platform, briefly ranked among top EV sellers but has declined, and Honda previously scrapped plans for next‑gen EVs (0 Series, a sedan, and the Acura RSX). The Ohio EV hub will instead produce hybrids and gas vehicles; current Prologue owners will continue to receive service, parts, and warranty. Honda projects EV‑related costs around ¥2.5 trillion ($15.7B) with EV losses of about ¥1.45 trillion ($9.2B).

January EV Slump Signals a Policy-Driven Shakeout in U.S. Auto Market
business6 months ago

January EV Slump Signals a Policy-Driven Shakeout in U.S. Auto Market

EV registrations fell 41% year-over-year in January to about 60k (out of roughly 1.2 million total vehicles), driving EV market share down to 5.1% as gas and hybrids reclaim share amid the end of federal EV incentives and broader policy shifts. Major automakers posted double-digit declines; Honda canceled multiple U.S. EVs including the Prologue, highlighting a broader pullback in the sector, while oil-price dynamics from geopolitical tensions threaten further demand. Separately, the federal government sued California over its stricter emissions rules as gasoline prices rose.

"2024 Honda Prologue: A Promising Entry into the EV Game"
automotive2 years ago

"2024 Honda Prologue: A Promising Entry into the EV Game"

Honda is finally entering the electric vehicle market with the Prologue, a midsize SUV that will compete with the likes of Tesla Model Y and Ford Mustang Mach-E. Partnering with General Motors, the Prologue utilizes GM's Ultium platform for a range of nearly 300 miles. While the Prologue's charging capabilities may lag behind some competitors, it offers a pleasant driving experience, Google integration, and ample interior space. With a starting price of $48,795, the Prologue marks Honda's first step in its goal to introduce 30 new EVs globally by 2030.