All articles tagged with #needoh
Kids are flocking to butter‑shaped squishies—textured, scented versions and jumbo sizes are fueling a major sensory toy trend, helped by NeeDoh shortages pushing shoppers toward butter. The craze has spawned a mini trading economy among kids, plus ASMR-style videos on social media, as retailers diversify brands. Durability concerns exist, but the butter movement shows no sign of fading.
Teens are driving a viral NeeDoh craze—a cheap squishy fidget toy—driven by its tactile, soothing feedback that helps curb anxiety and restlessness; experts say the trend reflects teens’ developing brains and a need for grounding tools amid rising mental health concerns, with online hype and stock shortages fueling the craze.
A 9-year-old Illinois boy was severely burned after a TikTok trend led him to microwave a NeeDoh sensory toy. He suffered facial and hand burns and an eye swelling, was treated at Loyola Medicine’s Burn Center, and has since returned home. Loyola notes it’s the fourth NeeDoh-related burn this year, and the toy’s manufacturer warns not to heat or microwave the toy.