Microsoft bets on native Windows 11 to win back fans
Microsoft is refocusing Windows 11 on fundamentals—speed, quality, and a native-first UX—after acknowledging user friction and ads in setup. Satya Nadella pledges to win back fans, while internal teams push to move away from web wrappers toward native WinUI experiences, start menu improvements, and faster, leaner updates. The plan aims to reduce RAM usage, unify the ecosystem around 100% native apps, and position Windows as a base for on-device AI, with 1.6 billion active Windows devices and an ongoing rollout of 18+ improvements in 2026.