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Ford CEO Hints at Affordable Rally Car to Revive Motorsport Legacy
automotive2 months ago

Ford CEO Hints at Affordable Rally Car to Revive Motorsport Legacy

Ford CEO Jim Farley stated in a Top Gear interview that the company aims to 'democratize the rally car' by creating an affordable option. While it is unclear if this targets only Europe or global markets, the move aligns with Ford's expanding motorsport portfolio, which includes hypercars, trophy trucks, and GT Mustangs. Farley also mentioned a new supercar in development that must distinguish itself from existing competitors. The announcement suggests Ford may return to producing road-legal rally-inspired vehicles, a category that has largely disappeared from modern markets.