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Trade Dress

All articles tagged with #trade dress

Keto ice cream rebel brand Rebel Creamery files for bankruptcy after packaging ruling
nation-and-world1 month ago

Keto ice cream rebel brand Rebel Creamery files for bankruptcy after packaging ruling

Rebel Creamery, the keto ice cream brand sold at Kroger, Walmart and Target, has filed for Chapter 11 bankruptcy after losing a $23.8 million court battle over the design of its ice cream containers and trade dress to rival Van Leeuwen. The bankruptcy filing shows about $13.78 million in assets and $23.85 million in liabilities, with Van Leeuwen’s $23.785 million judgment tied to Rebel’s profits from the infringing pints.

Rebel Creamery Enters Chapter 11 Amid Van Leeuwen Packaging Dispute
business1 month ago

Rebel Creamery Enters Chapter 11 Amid Van Leeuwen Packaging Dispute

Rebel Creamery filed for Chapter 11 bankruptcy amid a trade-dress dispute with rival Van Leeuwen, which claims nearly $24 million in profits from Rebel. A federal judge previously ruled Rebel infringed and diluted Van Leeuwen's packaging and ordered a redesign, with Rebel appealing the ruling. Van Leeuwen had sought around $36 million, later reduced to just under $24 million. The bankruptcy filing lists the claim as disputed and under appeal; Rebel markets keto-friendly ice cream and operates nationwide retailers and parlor locations.