WhatsApp tests paid Plus plan with stickers and customization features
TL;DR
Meta is trialing a WhatsApp Plus subscription on a limited Android group that unlocks premium features such as exclusive sticker packs, themes, custom app icons, premium ringtones, and bulk chat settings (including pinning up to 20 chats) for €2.49 per month (about $3); iOS support is planned for later, and WhatsApp Business isn’t included in this test, with Instagram Plus also being tested by Meta.
- WhatsApp tests ‘Plus’ subscription that adds stickers and more for a few bucks a month The Verge
- WhatsApp Joins Instagram in Selling New Premium Subscriptions Bloomberg.com
- WhatsApp is testing a premium subscription, but it is mainly cosmetic TechCrunch
- WhatsApp Plus subscription testing at EUR 2.49/month joins Instagram Plus in Meta's cross-app premium push The Next Web
- ‘WhatsApp Plus’ subscription launching soon with new features 9to5Mac
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