Laid Off at 55, She Built an AI Consultancy and a Custom GPT Sidekick

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Source: Business Insider
Laid Off at 55, She Built an AI Consultancy and a Custom GPT Sidekick
Photo: Business Insider
TL;DR Summary

After being laid off at 55, Kristina Martinelli started coaigence, an AI consulting startup that leverages her corporate experience; she quickly became a prompt engineer, built a custom GPT sidekick named Raivyn, and uses multiple AI tools (ChatGPT, Claude, Copilot, Gemini, Grok) to serve executives, following an 80/20 human-to-AI approach while cautioning against costly tool subscriptions and encouraging others to embrace AI rather than fear it.

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