Tag

Advertising And Marketing

All articles tagged with #advertising and marketing

consumer-protection1 month ago•4 min saved

FTC and States Crack Down on Hims & Hers for Deceptive Billing and Health Data Sharing

The FTC, joined by Utah and California, filed a federal lawsuit against telehealth provider Hims & Hers alleging deceptive billing (charging nearly immediately after intake and making cancellation difficult) and sharing sensitive health information with third‑party ad platforms, despite assurances of privacy; the case, filed in the Northern District of California, seeks to halt the practices and impose remedies under federal and state laws.

via Federal Trade Commission (.gov)|

#advertising-and-marketing #billing-and-payments #consumer-protection

business5 months ago•2 min saved

FTC Targets Hidden Fees as 97 Auto Dealers Receive Price Transparency Warnings

The Federal Trade Commission sent letters to 97 auto groups warning that advertised vehicle prices must include all mandatory fees, urging dealers to ensure advertised prices reflect actual costs and to curb deceptive pricing practices as part of ongoing price-transparency enforcement.

via Federal Trade Commission (.gov)|

#advertising-and-marketing #automobiles #business

advertising-and-marketing6 months ago•37 min saved

AI-Infused Celebrity Ads Dominate 2026 Super Bowl Engagement

EDO’s post-game analysis ranks every Super Bowl LX ad by Engagement Index, revealing ai.com’s Introducing ai.com :30 as the top performer (EI 910), with Universal Pictures’ Minions & Monsters :30 close behind (909) and Lay’s The Lay’s Challenge :30 in the top trio. The study also maps share of engagement by category, showing AI Services and theatrical movie promos driving the most engagement, and highlighting trends toward AI-focused, celebrity-led, and needle-drop spots as the defining themes of this year’s Big Game advertising.

via EDO, Inc.|

#advertising-and-marketing #ai-focus #big-game-debut

advertising-and-marketing2 years ago•1 min saved

"The Art of Smart Advertising"

A Reddit user shared a video demonstrating an innovative advertising strategy that utilizes security camera footage, showcasing the potential for creative and engaging marketing with minimal camera work. The approach has been praised for its cleverness, suggesting that even with simple tools, effective advertising can captivate audiences.

via Boing Boing|

##advertising #advertising-and-marketing

advertising-and-marketing2 years ago•1 min saved

"Media Buyers Discuss Responsibility for X's Survival Amidst Elon Musk's Global Meltdown and Antisemitic Fallout"

Media buyers and marketers argue that X, a platform that is considered nonessential for companies focused on selling products rather than taking a stance, should not rely on advertisers to keep it afloat or shut it down.

via PR Week|

#advertisers #advertising-and-marketing #media-buyers