Tag

Beverage Innovation

All articles tagged with #beverage innovation

Coca-Cola expands customization playbook with dirty sodas, Freestyle Mini and energy drink plans
business7 days ago

Coca-Cola expands customization playbook with dirty sodas, Freestyle Mini and energy drink plans

Coca-Cola is expanding beverage customization via its innovation labs: testing dairy-enabled dirty sodas with Freestyle dispensers, rolling out Micro Matic mixology units for refreshers and iced coffee, and developing a color/flavor energy drink for 2027; it also operates ‘The Vault’ for customer collaboration and uses real-time Freestyle data to guide new grocery launches, all aimed at helping operators boost traffic and margins with craveable, social-media‑friendly drinks.

Dirty Soda: The Trend Taking Over from PepsiCo to Taco Bell
business11 months ago

Dirty Soda: The Trend Taking Over from PepsiCo to Taco Bell

The 'dirty soda' trend, originating from Utah's Swig, has gained widespread popularity, inspiring major brands like PepsiCo and fast-food chains such as Taco Bell and McDonald's to introduce their own versions, revitalizing the soda category with customizable, colorful drinks that appeal to younger consumers and boost soda sales amid declining consumption.

"Miller Lite Introduces $5 Beer-Flavored Mints for Fresh Breath"
food-and-beverage2 years ago

"Miller Lite Introduces $5 Beer-Flavored Mints for Fresh Breath"

Miller Lite has introduced a new product called Miller Lite Beer Mints, priced at $5 per tin, to cater to those participating in Dry January. The mints promise a blend of mint and the taste of Miller Lite, but early reviews suggest that they don't quite deliver on that promise. Despite the lack of resemblance to beer or mint, the mints have a mildly sweet and inoffensive flavor, and are available for purchase in limited quantities.