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Dirty Soda

All articles tagged with #dirty soda

business7 days ago•10 min saved

Coca-Cola expands customization playbook with dirty sodas, Freestyle Mini and energy drink plans

Coca-Cola is expanding beverage customization via its innovation labs: testing dairy-enabled dirty sodas with Freestyle dispensers, rolling out Micro Matic mixology units for refreshers and iced coffee, and developing a color/flavor energy drink for 2027; it also operates ‘The Vault’ for customer collaboration and uses real-time Freestyle data to guide new grocery launches, all aimed at helping operators boost traffic and margins with craveable, social-media‑friendly drinks.

via CNBC|

#beverage-innovation #business #coca-cola

business4 months ago•2 min saved

McDonald’s Joins the Fruity Refresher Race in a Fast-Food Drink Shake-Up

McDonald’s will launch bright, fruit-flavored refreshers and dirty sodas in May, adding fuel to a beverage trend that already has Dunkin’, Starbucks and rivals like Taco Bell and Sonic expanding cold-drink menus in a bid to win more traffic and sales.

via The New York Times|

#beverage-industry #business #dirty-soda

business11 months ago•6 min saved

Dirty Soda: The Trend Taking Over from PepsiCo to Taco Bell

The 'dirty soda' trend, originating from Utah's Swig, has gained widespread popularity, inspiring major brands like PepsiCo and fast-food chains such as Taco Bell and McDonald's to introduce their own versions, revitalizing the soda category with customizable, colorful drinks that appeal to younger consumers and boost soda sales amid declining consumption.

via CNBC|

#beverage-innovation #business #dirty-soda