Tag

Brand Controversy

All articles tagged with #brand controversy

business1 month ago•4 min saved

Good Good Golf Fires Ad Team After Controversial Promo Sparks Backlash

Good Good Golf says it has dismissed the individuals behind a controversial ad that depicted a man shoving a woman for a Callaway driver, a move that led Callaway to drop the partnership, a scheduled PGA Tour event to be scrapped, and merchandise removal amid widespread criticism. The company apologized and said it will implement better internal processes, while founder Matt Kendrick cooled talk of a lawsuit and emphasized lessons learned that will guide the organization going forward.

via New York Post|

#advertising #brand-controversy #business

business1 year ago•3 min saved

LeBron James' Latest Announcement Sparks Mixed Reactions

LeBron James launched a controversial marketing campaign with Hennessy that played on his past 'Decision' moment, generating mixed reactions from fans and branding experts, with some viewing it as a clever buzz generator and others as a letdown or 'trolling'.

via Business Insider|

#brand-controversy #business #hennessy

business1 year ago•2 min saved

Cracker Barrel terminates partnership with logo redesign agency amid customer backlash

Cracker Barrel ended its partnership with the design firm Prophet after a failed logo redesign and restaurant update that sparked backlash and a decline in customer visits, leading to a reversion to the original logo and leadership changes within the company.

via CNN|

#brand-controversy #business #cracker-barrel

business1 year ago•6 min saved

Ben & Jerry's Co-founder Resigns Amid Social Activism Dispute

Ben & Jerry’s co-founder Jerry Greenfield is leaving the company after 47 years, citing the loss of its independence to speak out on social issues due to its parent company Unilever’s restrictions, amid ongoing tensions over the brand’s political activism and recent corporate restructuring.

via NewsNation|

#ben-and-jerrys #brand-controversy #business

business1 year ago•2 min saved

Cracker Barrel halts restaurant remodels amid logo controversy

Cracker Barrel has suspended its restaurant remodeling plans after receiving negative feedback from longtime fans, particularly criticizing the modernized store designs and logo changes, indicating a shift back to preserving its traditional aesthetic.

via yahoo.com|

#brand-controversy #business #cracker-barrel

business1 year ago•3 min saved

Cracker Barrel's New Logo Sparks Controversy and Stock Drop

Cracker Barrel unveiled a new text-only logo, replacing its iconic man and barrel imagery, which sparked backlash from conservative figures and social media users who accused the company of going 'woke.' The company is undergoing a broader brand refresh aimed at attracting younger customers and modernizing its image, but the change has led to significant criticism and a drop in stock value.

via Forbes|

#brand-controversy #branding #business

business1 year ago•1 min saved

Cracker Barrel Unveils New Logo and Campaign Amid Mixed Reactions

Cracker Barrel has changed its logo for the first time in 48 years, removing the iconic man and barrel, which has sparked backlash from MAGA supporters who see it as a move towards 'wokeness' and diversity initiatives. The company claims the new logo is more closely tied to its iconic shape, and CEO Julie Felss Masino states the feedback has been overwhelmingly positive, despite the controversy.

via The Times of India|

#brand-controversy #business #cracker-barrel

business2 years ago•1 min saved

"Doritos Faces Controversy Over Transgender Influencer Ties"

Doritos ended its collaboration with trans influencer Samantha Hudson after facing backlash for featuring her in an ad, with some critics citing controversial tweets from her past. The snack brand condemned any promotion of violence or sexism, and both the old tweets and Hudson's Instagram video for Doritos have been removed from the internet. Hudson had previously apologized for the posts, attributing them to "dark humor."

via Newser|

#brand-controversy #business #doritos