business7 hours ago
Crumbl Cookies Closes Dozens of Stores Amid Steep Sales Decline
Crumbl Cookies is closing dozens of locations nationwide, including stores in Augusta, Georgia, and Montgomery, Alabama, as the chain faces a sharp drop in sales. Industry reports indicate at least 57 stores have closed this year, with unit volumes down 16% and August sales 70% lower than two years prior. The company, which reached $1 billion in revenue within its first seven years, now has over 1,000 locations but is struggling to maintain momentum after co-founders stepped down earlier in 2026.
