
Xbox Sets Four-Pillar Roadmap to Restore Growth and Franchise Momentum
Microsoft’s Xbox chief Asha Sharma unveils a four-pillar strategy (Core, Content, Creation, Connection) to strengthen the platform, grow Minecraft as the world’s creator hub, turn games into global franchises, and extend fan worlds, aiming for growth by FY2027 and double-digit player engagement by 2030. The plan also consolidates development around top franchises, divests five studios, advances a broad film/TV slate, and includes two rounds of layoffs totaling about 3,200 this year, with the console remaining the revenue backbone and Project Helix under review.







