
Häagen-Dazs' Belgian Chocolate Leads Global Sales, Outpacing Vanilla and Standard Chocolate
Häagen-Dazs' top-selling flavor worldwide is Belgian Chocolate, a dark chocolate ice cream made with 72% cocoa and fudge flecks. It is not sold in the U.S., where the closest alternative is Double Belgian Chocolate Chip. International customers prefer the Belgian Chocolate for its complex, slightly bitter profile and smooth texture, which they find superior to the crunchier U.S. version.
