All articles tagged with #ketchup entertainment
Warner Bros. Discovery spent about $70 million to produce the live‑action/animation hybrid Coyote Vs. Acme, shelved it in 2023 with a roughly $30 million write‑off, and then sold it to Ketchup Entertainment for $50 million, which will release the film theatrically on August 28 after a sustained industry push and internal battles over creative choices (including reintroducing Peter Lorre’s likeness).
After Warner Bros. Discovery shelved Coyote vs. Acme as a tax write-off amid corporate upheaval, fan pressure helped spark a revival when Ketchup Entertainment bought the rights for $50 million; director Dave Green preserved the film’s hybrid live-action/animation and noir-inspired tone, guiding it from a Comic-Con screening to an Aug. 28 theatrical release, marking a rare underdog victory in a turbulent industry.
Coyote vs. Acme, Ketchup Entertainment’s live-action/animation Looney Tunes movie, clocked 25.6 million views in its first 24 hours—the most ever for an indie family-film trailer—surpassing the prior indie record set by King of Kings. The film stars Will Forte, Lana Condor and John Cena, features Looney Tunes cameos, and opens August 28 after Warner Bros. shelved it in 2023; Ketchup paid about $50 million for global rights on a production budget around $70 million.