Tag

Lemon8

All articles tagged with #lemon8

technology3 years ago•6 min saved

ByteDance's Lemon8 App Rises in US Charts Amid TikTok Ban Fears

ByteDance, the Chinese company behind TikTok, is promoting its new app, Lemon8, to popular social media creators in the US before its official launch. Lemon8, which has already been quietly introduced on app stores, will initially focus on topics like fashion, healthy food, and wellness. ByteDance is planning a global marketing push to attract more users in May. However, lawmakers and regulators may have similar concerns about Lemon8 as they do with TikTok, which has become a central battleground between the US and China over technological and economic might.

via The New York Times|

#bytedance #lemon8 #marketing

technology3 years ago•2 min saved

Lemon8, ByteDance's Social App, Rises in US Charts Amid TikTok Ban Threats.

ByteDance's new social media app, Lemon8, has soared into the Top 10 in the App Store's charts in the US, becoming the number 10 overall app, across both apps and games. The app, which is a cross between Instagram and Pinterest, allows users to post carousel-like photos and emphasizes specific lifestyle elements. Although ByteDance is the parent company behind the app, it is listed under a Singapore-based company called Heliophilia Pte. The rise of Lemon8 suggests a recent user acquisition push on the app publisher's part, as TikTok faces a potential nationwide ban in the US.

via PetaPixel|

#app-store #bytedance #lemon8