Buffett’s Forever Trio: Apple, Coca-Cola, American Express
Warren Buffett’s so‑called “forever” holdings are Apple, Coca‑Cola, and American Express. The article explains these picks’ staying power: Apple’s durable ecosystem and high‑margin services; Coca‑Cola’s pricing power and 64‑year dividend streak; and AmEx’s closed‑loop model and recurring membership revenue. Berkshire’s new CEO, Greg Abel, is portrayed as continuing the strategy of holding these high‑quality franchises for the long term.







