
Cooper shifts agencies as Unwell's cash infusion fuels ambitious growth
Podcaster Alex Cooper leaves UTA to join CAA, a move insiders say is driven by a large capital infusion into her Unwell brand from Whitesell’s investment firm WTSL, enabling rapid growth across podcasts, TV, live events, and a new creative agency. The deal signals a strategic shift in representation to match Unwell’s multi-vertical expansion, even as the beverage line reportedly faces challenges and has drawn negative press surrounding Cooper’s team.










