Ford’s 2027 Super Duty Adopts Carhartt-Inspired Workwear Aesthetics
Ford and Carhartt unveil the 2027 Super Duty Carhartt package, limited to XLT Crew Cab SRW 4×4, pairing rugged styling—dark grille, 20‑inch wheels, all‑terrain tires, textured running boards, bedliner, and Carhartt graphics—with a Duck Canvas–inspired interior, triple‑stitch detailing, and embroidered logos. Designers drew wheel inspiration from Detroit manhole covers, while Ford explains the nod to durability and tradespeople, though actual Carhartt fabrics aren’t used due to automotive testing standards. The collaboration aims to reinforce an identity shared by both brands, rather than spark new conquest sales, packaging the rugged truck as the ultimate matching‑workwear companion.
