
Nadella Warns AI’s Real Cost Is Your Knowledge, Not Just the Price
Microsoft CEO Satya Nadella warns that AI costs organizations more than just the upfront price: they effectively pay with proprietary knowledge that must be fed into models. He calls this a 'reverse information paradox' and urges firms to own the knowledge created by prompts, corrections, and workflows via a continuous 'learning loop,' establish a new 'trust boundary' to prevent leakage to external models, and build multi-provider, interoperable AI systems to avoid vendor lock-in while preserving control over data and processes.













