
Apple TV price hike expands to US and select markets
Apple raised prices for its Apple TV streaming service in the US, with the monthly price now $14.99 (up from $12.99) and the annual price $119/year (up from $99). The Apple One Individual plan also increased to $21.95/month. The price hike also affects Brazil, Chile, and Mexico, and is effective immediately for new subscribers with about a month’s notice for existing subscribers before renewal. Apple’s price increases have occurred in steps since 2019 (from $4.99) and today’s changes do not affect Apple One Family or Premier, which had already risen, while Apple Music pricing was raised in July.











