
MacBook Neo Sparks Apple’s Biggest Push for New Mac Buyers Yet
Apple says it had its best launch week ever for first-time Mac buyers, driven by the new MacBook Neo priced from $599 for the general public (and $499 for students) and powered by a version of the iPhone 16 Pro’s A18 Pro chip; demand appears strong with U.S. delivery estimates running April 6–13, as Apple also rolled out M5-based Air and Pro models last week.













