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Athletic Director

All articles tagged with #athletic director

FSU fires AD over outdated playbook amid college sports shake-up
sports24 days ago

FSU fires AD over outdated playbook amid college sports shake-up

Florida State fired athletic director Michael Alford, saying the program must move faster to compete financially amid conference realignment and NIL changes. Leaders cited Alford’s reliance on long-range projects—such as Doak Campbell Stadium renovations and delayed jersey sponsorships—as out of step with today’s landscape. The school will seek a new AD to accelerate revenue, facilities upgrades, and realignment efforts, while noting some positives from Alford’s tenure.

UCLA appoints Tim Harris to lead after Jarmond departure and department overhaul
college-sports1 month ago

UCLA appoints Tim Harris to lead after Jarmond departure and department overhaul

UCLA has relieved athletic director Martin Jarmond, with former Lakers executive Tim Harris named CEO and athletic director as the school undertakes a major restructuring driven by a large revenue deficit and internal dissatisfaction with Jarmond’s NIL/revenue-sharing stance; donors will cover his buyout, and the move signals a shift to a more professional, business-minded leadership amid football struggles and controversial hiring decisions that stained the department’s leadership.

Dannen at the Crossroads: Will Nebraska's Sellout Streak End in 2026?
sports1 month ago

Dannen at the Crossroads: Will Nebraska's Sellout Streak End in 2026?

Nebraska’s historic sellout streak could be at risk in 2026 as ticket demand wanes and Memorial Stadium undergoes renovations that will reduce capacity; the fate rests with athletic director Troy Dannen, who could keep boosters propping up sellouts or end the streak to prioritize revenue for NIL and roster improvements—with the author weighing both sides and noting that the eventual outcome will hinge on Dannen’s judgment and the ongoing rebuild.

MSU taps Bartholomae to steady its athletic department
sports1 month ago

MSU taps Bartholomae to steady its athletic department

Michigan State has tapped Western Michigan athletic director Dan Bartholomae as its next AD, hoping his fundraising prowess and program-building record can stabilize a debt-ridden department and support major facility upgrades, including a $500 million Spartan Stadium renovation; Bartholomae succeeds Batt after a volatile summer that saw Batt leave for Kentucky, with MSU's ongoing Spartan Ventures fundraising and governance shaping the hire.

Purdue’s New AD McClelland Fires Championship jab at Indiana
sports2 months ago

Purdue’s New AD McClelland Fires Championship jab at Indiana

New Purdue athletic director Tommy McClelland used his introductory press conference to jab at Indiana, declaring, ‘If you don’t want to win championships, go to Indiana,’ while pledging to put student-athletes at the center and pursue championships. McClelland, formerly Rice’s athletic director and a former Vanderbilt deputy AD, is framed against Purdue–Indiana history, noting Indiana’s recent football prominence and Purdue’s long-standing series lead and Big Ten legacy. The two programs are set to meet on November 28 in what will be the season finale for both teams.

Purdue's New AD Kicks Off With a Championship Jab at Indiana
sports2 months ago

Purdue's New AD Kicks Off With a Championship Jab at Indiana

Purdue’s new athletic director Tommy McClelland opened his tenure with a tongue-in-cheek jab at Indiana—“If you don’t want to win championships, go to Indiana”—in his introductory news conference, a remark Purdue called jest. The quip comes as Indiana currently leads the football rivalry, with the Hoosiers outscoring Purdue 122-3 over the last two seasons, and amid Purdue’s broader push to boost revenue to fund a competitive football program under coach Barry Odom. The piece also contrasts IU’s Curt Cignetti era, Purdue basketball success, and McClelland’s plans to grow resources across the athletics department.

Purdue's New AD Takes a Rivalry Shot During Introductory Press Conference
sports2 months ago

Purdue's New AD Takes a Rivalry Shot During Introductory Press Conference

Purdue introduced its new athletic director, Tommy McClelland, who used his introductory press conference to jab at rival Indiana with a 'win championships' remark, drawing mixed reactions as he pledges to raise Purdue athletics; Indiana has recent bragging rights in football and basketball and has won the last two Old Oaken Bucket games 122-3.

Michigan AD Warde Manuel to Step Down by Year’s End Amid Culture Review
sports2 months ago

Michigan AD Warde Manuel to Step Down by Year’s End Amid Culture Review

Warde Manuel will step down as University of Michigan athletic director at year’s end as the university conducts a national search for a successor, following a Jenner & Block culture review tied to recent scandals including the firing of coach Sherrone Moore and related lawsuits. The review praised some leadership strengths but highlighted accountability gaps and the need for reforms, as NCAA investigations into football sign-stealing and other issues continue. Manuel will stay on through year-end to help implement reforms as a special advisor.

Wisconsin bets on a familiar face for AD, but relief may be limited
sports3 months ago

Wisconsin bets on a familiar face for AD, but relief may be limited

Jim Polzin argues that Wisconsin’s hiring of former Nebraska deputy athletic director Shawn Eichorst as athletic director is a safe, familiar choice that could provide short-term stability, but it likely offers little relief from deeper issues facing UW athletics and may not address broader concerns about the hiring process or long-term performance.

UK Taps J Batt as AD, Promises Dual-Sport Excellence and Revenue Growth
sports3 months ago

UK Taps J Batt as AD, Promises Dual-Sport Excellence and Revenue Growth

Kentucky announced J Batt as its new athletic director and CEO of Champions Blue, signaling a revenue-forward, fan-inclusive plan to lead UK Athletics with dual-sport excellence in basketball and football. Batt stressed accelerating changes in college athletics, improving gameday experiences, and sustaining UK’s “destination” status, while summer basketball practice began with a few standouts noted and Kam Williams sidelined by a foot injury. Kentucky also announced seven non-conference home games for 2026-27 and began pursuing 2028 recruits, including Erick Dampier Jr. In other sports updates, a World Cup draw saw Cape Verde upset Spain 0-0, and Pardon My Take is set to host KSR today.

UK's New AD J Batt Promises Championship-Driven Growth and Fan Engagement
sports3 months ago

UK's New AD J Batt Promises Championship-Driven Growth and Fan Engagement

Kentucky’s new athletic director J Batt sits down with Matt Jones for a Zoom interview to outline why UK is a destination job, his focus on boosting revenue through Champions Blue and other streams, and the plan to navigate the evolving landscape of college athletics. Batt emphasizes Kentucky’s structure, scale, and passionate fan base as assets that can be leveraged to fund basketball and football simultaneously, while stressing the need for every fan to contribute in some way and pledging a long-term commitment to the program and its championship standard.

Kentucky hires MSU’s J Batt as athletic director, deepening Spartans’ leadership churn
college-sports3 months ago

Kentucky hires MSU’s J Batt as athletic director, deepening Spartans’ leadership churn

Kentucky announced the hiring of Michigan State athletic director J Batt as its new AD and CEO of Champions Blue, prompting MSU to search for an interim leader amid ongoing leadership turnover. Batt’s year at MSU saw the creation of Spartan Ventures, a major fundraising push for athletics, a stadium renovation plan, and a high-profile coaching change, all set against a backdrop of tensions between MSU leadership and the board.

Kentucky Names J Batt as AD Amid MSU Leadership Shake-Up
sports3 months ago

Kentucky Names J Batt as AD Amid MSU Leadership Shake-Up

Kentucky hired J Batt as its athletic director and CEO of Champions Blue, moving from Michigan State after just over a year; MSU is searching for a new leader as President Kevin Guskiewicz heads to Clemson, and Batt's MSU contract included a buyout trigger tied to that departure. Separately, MSU announced a 10-year jersey-patch deal with MSUFCU to boost revenue and fund student-athlete programming.