
BMW's i3: The Electric 3 Series Poised to Define the Brand's Future
The article argues the new BMW i3 is more pivotal than the iX3 because it reinvents the 3 Series as BMW's core electric sedan under the Neue Klasse, featuring an 800-volt architecture, rapid 400 kW charging, and a large battery that could deliver long ranges (up to ~560 miles WLTP / ~440 miles EPA) with multiple motor variants, including a high-performance i3 M. While the iX3 remains important, the i3 is positioned as the defining BMW EV for the brand's future.











