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Telly

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Telly’s free-TV gamble stumbles as only 35,000 units reach homes
technology2 months ago

Telly’s free-TV gamble stumbles as only 35,000 units reach homes

The Verge reports that free-TV startup Telly has only 35,000 TVs in people’s homes (28,000 in the field last quarter) after promising to ship 500,000 units, with plans to ramp up by ordering 100,000 more from Foxconn. The rollout has been plagued by damaged shipments—FedEx breakage was about 10% before switching to RXO—leading the company to rethink logistics. Telly has raised roughly $350 million in debt and, despite indications of more than $50 in advertising revenue per unit per month (hinting at strong ARPU relative to rivals), scaling the hardware and distribution remains the core hurdle for turning the concept into a sustainable business.

Telly's free-TV gamble stalls as shipments lag and ads saturate
business2 months ago

Telly's free-TV gamble stalls as shipments lag and ads saturate

Telly’s model of giving away dual-screen TVs that show nonstop ads has run into serious delivery and fulfillment problems. After planning to ship 500,000 units in 2023, a quarterly investor update indicates only about 35,000 sets had been delivered by the end of 2025, with reports that roughly 10% of FedEx shipments arrived broken. The startup had generated interest, including 250,000 pre-orders in 2023, but ongoing logistical issues have hampered progress and there was no comment from Telly on the reported figures.

"Telly's ChatGPT-Powered Voice Assistant Boosts Ad Recall for Kia on Free TVs"
technology2 years ago

"Telly's ChatGPT-Powered Voice Assistant Boosts Ad Recall for Kia on Free TVs"

Telly, the company offering free 55-inch 4K TVs with persistent ads on a second screen, is introducing a voice assistant based on OpenAI’s ChatGPT, aiming to offer personalized recommendations and interact with users on the TV’s second screen. The company is also touting its TV’s advertising performance and plans to use AI for personalization, while also highlighting features like integrated camera for Zoom calls and a new "Zoom Watch Party" feature.

"The Disruptive Impact of Telly's Free TV on the Entertainment Industry"
technology2 years ago

"The Disruptive Impact of Telly's Free TV on the Entertainment Industry"

Telly, a TV startup founded by Ilya Pozin, plans to build the best TV ever and give it away for free. Pozin believes that current TVs are underutilized and manufacturers prioritize selling cheap sets. Telly's TV features a 55-inch 4K panel with a smaller "Smart Screen" below that displays ads and runs interactive apps. The company aims to make money through ads and data collection, but emphasizes transparency and user consent. Hundreds of thousands of people have already signed up for Telly, and the company is working on software and integrations to enhance the TV experience.

Telly Ships Free Ad-Supported 55-Inch TVs, But Beware the $1,000 Penalty
technology2 years ago

Telly Ships Free Ad-Supported 55-Inch TVs, But Beware the $1,000 Penalty

Telly, the free TV company, has begun shipping its ad-supported 55-inch TVs to its first customers. The TVs feature a smaller screen dedicated to displaying advertisements, and users must agree to have their viewing data used by advertisers. Telly plans to ship 500,000 TVs by the end of 2023 and "millions more" in 2024. The company is also partnering with Nielsen, Microsoft, Magnite, and MNTN to collect viewership and ad effectiveness insights. While users sacrifice some privacy, the appeal of a free TV has attracted a significant number of sign-ups.

Start-up Telly and Pluto TV founder offer free ad-supported TVs with a catch.
technology2 years ago

Start-up Telly and Pluto TV founder offer free ad-supported TVs with a catch.

California-based startup Telly is offering a free 55-inch TV set to anyone willing to share their personal data, including shopping habits, home address, and household income. The TV features a main screen for content and a smaller second screen for advertising. Over 100,000 people registered for the offer in the first 36 hours, with two-thirds being Gen Z and millennial households. Telly plans to ship out millions more TV sets next year and aims to provide consumers with value by sharing in the advertising and data revenue.

Startup's Free 4K TV Offer Draws Over 100K Registrations in 36 Hours
business2 years ago

Startup's Free 4K TV Offer Draws Over 100K Registrations in 36 Hours

Over 100,000 people registered for a free 55-inch 4K TV set from Telly, a startup that displays a continuous rotation of ads on a second screen. The TV sets would cost over $1,000 at retail, and Telly expects to ship out the first of 500,000 free TVs in the US starting this summer. Two-thirds of those signing up for a Telly are Gen Z and millennial households. In exchange for the free TV, users must submit detailed demographic info and agree to let their data be used for serving targeted ads.

Privacy Concerns Arise with Telly's Ad-Supported Free Smart TV
technology2 years ago

Privacy Concerns Arise with Telly's Ad-Supported Free Smart TV

Telly, a new startup, is giving away free 55-inch smart televisions that display ads while you watch shows. In exchange for the free TV, Telly collects data about what you watch, where you're located, and what could be inferred about you from that information. However, annotations in its privacy policy raise concerns about its data practices, particularly regarding children under 13. After being contacted for comment, Telly removed the questionable section from its privacy policy.

The Price of a Free 55-Inch TV: Nonstop Ads and Less Privacy.
technology2 years ago

The Price of a Free 55-Inch TV: Nonstop Ads and Less Privacy.

Telly, a startup company, is offering free 55-inch televisions to customers who agree to stream non-stop information and advertising on a second screen attached to the bottom of the TV. The ads are based on the household's personal data, which is collected through a survey users fill out on preferences and lifestyle choices. Telly is relying on a second source of revenue on top of ads: data. The company's privacy policy includes anonymized collected data such as contact information, cultural or social identifiers, IP address, gender, and political opinions. Telly argues that smart TVs are already collecting data with less transparency and no free television.

Beware of 'Free' Smart TVs with Privacy and Ad Concerns
privacy2 years ago

Beware of 'Free' Smart TVs with Privacy and Ad Concerns

Telly, a new startup, is giving away free smart televisions with a catch: the 55-inch smart television is fitted with a second display that sits underneath and displays ads while you watch your favorite shows. The startup collects data about what you view, where you’re located, what you watch, as well as what could be inferred about you from that information. Annotations left in its privacy policy that were published in error raise concerns about its data practices. The television also collects names, email addresses, phone numbers, ages and dates of birth, zip codes, gender and ethnicity, and “sex life or sexual orientation”.

Get a Free 55-inch 4K TV in Exchange for Non-Stop Ads with This Company
technology2 years ago

Get a Free 55-inch 4K TV in Exchange for Non-Stop Ads with This Company

Startup Telly is offering free 55-inch 4K TVs that continuously display ads on part of a secondary screen, with the first 500,000 expected to ship in the summer. The smaller display also shows news, sports scores and other useful data. Amazon is developing a massively multiplayer online (MMO) title based on the Lord of the Rings trilogy and The Hobbit. Google has agreed to pay Texas $8 million to settle claims it misled customers with Pixel 4 ads. The EU has approved Microsoft's $68.7 billion Activision Blizzard takeover, while Elon Musk has lost his appeal to tweet whatever he wants about Tesla.

"Get a Free TV in Exchange for Non-Stop Ads: Telly and Pluto TV Offer Deals"
technology2 years ago

"Get a Free TV in Exchange for Non-Stop Ads: Telly and Pluto TV Offer Deals"

Telly, a startup founded by the co-founder of Pluto TV, is offering free 55-inch 4K TVs that continuously display ads on part of a secondary screen. The smaller display also shows news, sports scores, and other useful data. The reservations cover the first 500,000 TVs, which are expected to ship in the summer. The ad-supported model might not thrill privacy-minded viewers who'd rather not share info.

Telly offers free smart TV with dual screens supported by ads.
technology2 years ago

Telly offers free smart TV with dual screens supported by ads.

Hardware startup Telly is giving away 500,000 of its new smart TVs for free, but users must watch 24/7 ads while streaming TV shows and movies. The dual-screen smart TV has a 55-inch 4K HDR screen, a built-in five-driver soundbar, and a nine-inch second screen mounted underneath where ads appear alongside widgets. Users can reserve their free smart TV at www.freetelly.com, and Telly will ship the device this summer.

Telly offers free dual-screen smart TVs with inescapable ads.
technology2 years ago

Telly offers free dual-screen smart TVs with inescapable ads.

Telly, a new startup founded by Pluto TV co-founder Ilya Pozin, is offering free 55-inch 4K dual-screen televisions to consumers in exchange for always-on ads. The company plans to generate revenue from ad sales and the sale of anonymized data. The TVs will include a video-conferencing camera with a privacy shutter and an integrated sound bar. Telly's chief strategy officer said the company could show ads on both displays even when the TV isn't being used.