
iPhone 18 Pro Max BOM Could Jump About $300 on Memory and 2nm Chip Costs
Counterpoint Research estimates the iPhone 18 Pro Max’s bill of materials could rise by nearly $300 versus the iPhone 17 Pro Max, driven by higher NAND and DRAM costs amid AI memory demand and the switch to a 2nm A20 Pro chip; display and other components may offset some of the increase, while Apple is expected to raise prices on higher-capacity storage models, with the lineup launching in the fall alongside rumors of a foldable iPhone.













