Tag

Pattie Gonia

All articles tagged with #pattie gonia

Pattie Gonia calls on Patagonia to drop trademark lawsuit to protect activist name
business7 days ago

Pattie Gonia calls on Patagonia to drop trademark lawsuit to protect activist name

Drag queen Pattie Gonia has asked Patagonia to drop its January trademark lawsuit against Wyn Wiley, warning the case could erase the activist’s name and advocacy. Patagonia says it pursued the suit to protect its trademark and prevent consumer confusion and says it tried to reach a settlement, though no agreement was reached. Pattie Gonia argues there was no intent to violate the brand and highlights fundraising and environmental work associated with the name, noting the trademark filing followed another drag queen losing rights to use it. An Instagram open letter from Pattie Gonia urges the company to drop the suit.

Drag Activist Pattie Gonia Battles Patagonia in Trademark Fight
culture7 days ago

Drag Activist Pattie Gonia Battles Patagonia in Trademark Fight

Drag performer Pattie Gonia (Wyn Wiley) has publicly urged Patagonia to drop its trademark lawsuit against her after Patagonia sued for infringement; the suit seeks $1 in damages plus legal fees, while Pattie accuses Patagonia of bullying activists and threatening her livelihood. Patagonia says Pattie filed to trademark the Pattie Gonia name and could confuse customers, and notes a 2022 agreement not to use Patagonia’s logo or fonts on products.

Patagonia vs Pattie Gonia: Trademark Battle Fuels Activist Erasure Claims
business8 days ago

Patagonia vs Pattie Gonia: Trademark Battle Fuels Activist Erasure Claims

Patagonia filed a California federal trademark suit against Pattie Gonia (Wyn Wiley), seeking to block her use of the Pattie Gonia name and alleging likely dilution of Patagonia’s marks. Pattie, a climate activist and drag performer with more than 3 million followers who has raised over $3.7 million for environmental causes, says the move is an attempt to erase her activism and livelihood and has urged Patagonia to drop the case. The dispute centers on intellectual property versus advocacy, with no resolution yet.

Pattie Gonia Pushes Back in Patagonia Trademark Battle
business8 days ago

Pattie Gonia Pushes Back in Patagonia Trademark Battle

Patagonia filed a California federal trademark lawsuit against Pattie Gonia (Wyn Wiley), alleging her activities and a recent trademark application infringe its brand and risk consumer confusion, with nominal damages and a ban on merch using Patagonia’s marks; Pattie Gonia responded May 27 with a video and open letter urging Patagonia to drop the case, arguing the litigation harms her team and followers and that she has not used Patagonia branding on merchandise. Patagonia says it has tried to find a path forward to protect its brand while supporting activism, noting its prior trademark actions against Gap and Anheuser-Busch; Pattie Gonia is a drag- and climate-activist with millions of followers.

Patagonia files trademark suit against Pattie Gonia over brand use
business8 days ago

Patagonia files trademark suit against Pattie Gonia over brand use

Patagonia has filed a federal trademark infringement lawsuit in Los Angeles against Wyn Wiley, who performs as Pattie Gonia, to block use of the Pattie Gonia name for clothing and activism, seeking nominal damages plus legal fees. Wiley says the action amounts to erasing a climate activist and has challenged Patagonia publicly, while the company says it attempted to reach a settlement but must protect its brand and employees. The dispute underscores tensions between corporate branding and activist personas in the outdoors industry.