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Patagonia

All articles tagged with #patagonia

Patagonia vs Pattie Gonia: Trademark Battle Fuels Activist Erasure Claims
business36 minutes ago

Patagonia vs Pattie Gonia: Trademark Battle Fuels Activist Erasure Claims

Patagonia filed a California federal trademark suit against Pattie Gonia (Wyn Wiley), seeking to block her use of the Pattie Gonia name and alleging likely dilution of Patagonia’s marks. Pattie, a climate activist and drag performer with more than 3 million followers who has raised over $3.7 million for environmental causes, says the move is an attempt to erase her activism and livelihood and has urged Patagonia to drop the case. The dispute centers on intellectual property versus advocacy, with no resolution yet.

Pattie Gonia Pushes Back in Patagonia Trademark Battle
business7 hours ago

Pattie Gonia Pushes Back in Patagonia Trademark Battle

Patagonia filed a California federal trademark lawsuit against Pattie Gonia (Wyn Wiley), alleging her activities and a recent trademark application infringe its brand and risk consumer confusion, with nominal damages and a ban on merch using Patagonia’s marks; Pattie Gonia responded May 27 with a video and open letter urging Patagonia to drop the case, arguing the litigation harms her team and followers and that she has not used Patagonia branding on merchandise. Patagonia says it has tried to find a path forward to protect its brand while supporting activism, noting its prior trademark actions against Gap and Anheuser-Busch; Pattie Gonia is a drag- and climate-activist with millions of followers.

Patagonia files trademark suit against Pattie Gonia over brand use
business9 hours ago

Patagonia files trademark suit against Pattie Gonia over brand use

Patagonia has filed a federal trademark infringement lawsuit in Los Angeles against Wyn Wiley, who performs as Pattie Gonia, to block use of the Pattie Gonia name for clothing and activism, seeking nominal damages plus legal fees. Wiley says the action amounts to erasing a climate activist and has challenged Patagonia publicly, while the company says it attempted to reach a settlement but must protect its brand and employees. The dispute underscores tensions between corporate branding and activist personas in the outdoors industry.

Patagonian Farm Unearths 65-Foot Sauropod With Blended Lineages
science15 days ago

Patagonian Farm Unearths 65-Foot Sauropod With Blended Lineages

A shepherd in Patagonia helped uncover a 65-foot sauropod, Bicharracosaurus dionidei, dating to about 155 million years ago. The skeleton shows a surprising mix of brachiosaurid and diplodocid features, suggesting it may be the first Jurassic brachiosaurid identified in South America and offering new clues about sauropod evolution in Gondwana.

Patagonia Discovery: 20-Meter Sauropod Upends South American Dinosaur Lineages
science1 month ago

Patagonia Discovery: 20-Meter Sauropod Upends South American Dinosaur Lineages

A newly identified long-necked sauropod from Patagonia, Bicharracosaurus dionidei, about 20 meters long and dating to the Late Jurassic, blends features of brachiosaurids and diplodocoid relatives, potentially marking the first Jurassic brachiosaurid from South America; found by a shepherd on his farm and now housed in Trelew, the discovery reshapes ideas about sauropod evolution and continental distribution.

Patagonian Rosetta Stone Dinosaur Rewrites Alvarezsaurs' Size Story
archaeology2 months ago

Patagonian Rosetta Stone Dinosaur Rewrites Alvarezsaurs' Size Story

A near-complete, adult Alnashetri cerropoliciensis skeleton from Patagonia, dating to about 90 million years ago and weighing under 2 pounds, provides a crucial reference for the alvarezsaurs. The find challenges the idea of a simple miniaturization trend, suggesting repeated evolution within a narrow size range and pointing to a Pangaea-era origin with regional diversification.

Patagonia fires reveal austerity’s toll on park firefighting
world3 months ago

Patagonia fires reveal austerity’s toll on park firefighting

Patagonia’s Los Alerces National Park is battling devastating wildfires driven by drought and climate change, worsened by austerity that slashed funding for Argentina’s fire management and park services, leaving rangers understaffed and underpaid while volunteers and exhausted crews try to hold back the blazes before a belated state-of-emergency declaration.

Patagonia’s fires reveal climate strain, budget cuts, and pine monoculture
environment4 months ago

Patagonia’s fires reveal climate strain, budget cuts, and pine monoculture

Patagonia and southern Chile are being ravaged by wildfires fueled by hotter, drier conditions and a shift to highly flammable foreign pine monocultures; Argentina’s Milei government has slashed the National Fire Management Service, reducing prevention, aerial support, and firefighters’ pay, prompting communities to form their own brigades. While investigators note accelerants in some blazes, conspiracy theories blaming Mapuche or other actors have circulated; the fires threaten biodiversity and local livelihoods, with long-term damage likely even if some trees survive.