Snap Specs Prove AR Glasses Can Be More Hype Than Help
At Cannes Lions, a reporter tests Snap’s AR glasses, Snap Specs, which overlay AI-generated celebrity portraits onto paintings. The experience is heavy (132 grams, $2,195), clunky (it stops if you move your head), and largely mirrors long-standing museum-brand demos rather than a practical product. AI face replacements and overlaid visuals feel surface-level and imperfect, while privacy concerns loom. Investors are skeptical, and the overall takeaway is that the glasses are expensive, uncomfortable, and largely unconvincing as a real-world device.
