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Tubi

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Fox to Acquire Roku, Forming a $22B Streaming Powerhouse
business26 days ago

Fox to Acquire Roku, Forming a $22B Streaming Powerhouse

Fox Corporation will acquire Roku in a cash-and-stock deal valued at about $22 billion, paying $160 per Roku share and creating a combined company with FOX’s live sports, news and Tubi content alongside Roku’s The Roku Channel and streaming platform. On a pro forma basis, the merged entity would be among the largest U.S. TV players by share of viewing, with FOX shareholders owning roughly 73% and Roku holders about 27%. The transaction is expected to close in the first half of 2027, funded by debt and cash, and is anticipated to yield about $400 million of run-rate cost synergies and accrete free cash flow by year two. Anthony Wood will join FOX’s board, and FOX emphasizes maintaining an open Roku platform and uninterrupted capital returns, though closing is subject to regulatory and shareholder approvals and other customary conditions.

Fox Bets Big on Streaming Front Door With $22B Roku Deal
business26 days ago

Fox Bets Big on Streaming Front Door With $22B Roku Deal

Fox’s $22 billion acquisition of Roku marks a strategic pivot to a digital-first model, giving Fox access to Roku’s massive front-door real estate and streaming-data capabilities. The deal could amplify cross-promotion for Fox series, bolster its ad-revenue via the Roku home screen, and support its global distribution and Creator Studios efforts, while keeping The Roku Channel and Tubi largely separate for now. Wall Street remains skeptical about the merger’s potential, and Fox stock fell on the news, but executives view it as a transformative platform play that could reshape Fox’s content and advertising leverage as the deal closes next year.

Fox Pumps Up Streaming Ambitions by Buying Roku for $22 Billion
business27 days ago

Fox Pumps Up Streaming Ambitions by Buying Roku for $22 Billion

Fox Corp. has agreed to acquire Roku in a $22 billion deal, paying $160 per Roku share in cash and Fox stock, with closing targeted for the first half of 2027. The combination aims to mesh Fox’s live and on-demand content (including Tubi) with Roku’s connected-TV platform, positioning the new entity as a leading force in U.S. streaming and making Roku a more integrated partner. Roku founder Anthony Wood will join Fox’s board, and the companies project cost synergies and a path to free-cash-flow growth, with the deal expected to be accretive by 2029.

Scooby-Doo Ventures Into Anime as Yokoso Scooby-Doo! Heads to Japan on Tubi
entertainment1 month ago

Scooby-Doo Ventures Into Anime as Yokoso Scooby-Doo! Heads to Japan on Tubi

Deadline reports Yokoso Scooby-Doo!, a Tubi Original anime series set in Japan, with Frank Welker voicing Scooby-Doo and Matthew Lillard returning as Shaggy. The story follows Scooby, Shaggy, and new allies—Daisuke-Doo, magical girl Yume, and gadget wiz Takumi—as they chase monsters across Japan. Produced by Warner Bros. Animation with OLM in Japan, the series is directed by Itsuro Kawasaki with Francisco Paredes as co-producer.

Scooby-Doo Gets an Anime Adventure in Japan on Tubi
entertainmenttv1 month ago

Scooby-Doo Gets an Anime Adventure in Japan on Tubi

Tubi has ordered Yokoso Scooby-Doo!, Warner Bros. Animation’s first-ever Scooby-Doo anime series, which follows Scooby and Shaggy to Japan where they encounter mythical monsters. Produced with Japan’s OLM Studios and directed by Itsuro Kawasaki (co-producer Francisco Paredes), the show will stream on Tubi in the U.S. and air internationally on Cartoon Network. Sam Register calls it a new chapter for the franchise, blending classic mystery hijinks with anime-style visuals, as Netflix develops a separate live-action Scooby-Doo: Origins project.

Scooby-Doo Goes Anime: Yokoso Debuts on Tubi
tv1 month ago

Scooby-Doo Goes Anime: Yokoso Debuts on Tubi

Tubi will stream Yokoso Scooby-Doo!, the first original Scooby-Doo anime series set in Japan, with Frank Welker voicing Scooby-Doo and Matthew Lillard as Shaggy. The series is produced by Warner Bros. Animation with OLM, directed by Itsuro Kawasaki, and has exclusive North American rights on Tubi (Cartoon Network will air it internationally). The story follows Scooby, Shaggy and new allies in a monster-filled mystery across Japan.

Tubi's Strategy Boosts Its Rivalry with Major Streaming Services
business6 months ago

Tubi's Strategy Boosts Its Rivalry with Major Streaming Services

Tubi, a free ad-supported streaming service owned by Fox, is gaining market share and profitability by attracting younger audiences and offering a vast library of content, including original shows and sports. Its strategy of targeting millennials and Gen Z with relevant content and a traditional linear guide format has helped it surpass some major competitors in viewership, making it a significant player in the streaming industry.

"FAST Channels Dominate TV Streaming with Innovative, Ad-Supported Growth"
media-and-entertainment2 years ago

"FAST Channels Dominate TV Streaming with Innovative, Ad-Supported Growth"

Free, ad-supported streaming television (FAST) platforms like Tubi, Roku Channel, and Pluto TV continue to grow, surpassing premium subscription services in TV share for the second consecutive month in June. Their success is driven by being free, focusing on user experience, and leveraging personalized recommendations and acquired content. This model challenges the traditional premium subscription approach, raising questions about the value of paid streaming services.

"The Appeal of Background TV: Why People Leave Their Screens On"
entertainmentstreaming-tv2 years ago

"The Appeal of Background TV: Why People Leave Their Screens On"

Viewers are increasingly spending more time watching free, ad-supported streaming television (FAST) services like Tubi, with Tubi's viewership spiking to 1.7 percent of TV time in February 2024. The appeal seems to lie in the background noise it provides while people work or scroll through social media, offering low-stakes viewing without the pressure of keeping up with a specific storyline, as highlighted by the rise of Tubi over other traditional streaming services.

"Unlock Over 100,000 TV Shows and Movies: Legal Options for Amazon Fire Stick Owners"
entertainment2 years ago

"Unlock Over 100,000 TV Shows and Movies: Legal Options for Amazon Fire Stick Owners"

Tubi, a free streaming service, now offers 9 live classic TV channels, including Baywatch, The Carol Burnett Show, and The Rifleman, catering to a wide range of tastes and preferences. With a user-friendly interface and the convenience of streaming across multiple devices, Tubi's extensive library and special focus on classic TV ensure that there's always something interesting to watch for entertainment enthusiasts and cord cutters.

"Tubi's Revamp: Redefining the Streaming Experience"
entertainmenttech2 years ago

"Tubi's Revamp: Redefining the Streaming Experience"

Tubi, a popular free live TV streaming service, is changing how it offers free live local news by now only showing local Fox station news in each market, instead of offering news from Fox affiliates around the country. This change aims to help users find local news channels most relevant to them more easily. Tubi has also refreshed its look with a new logo and app appearance, as part of its new brand direction and marketing strategy, and the updated app will be available soon on various devices.

Tubi Unveils Redesigned Look and Sound for International Expansion
entertainment2 years ago

Tubi Unveils Redesigned Look and Sound for International Expansion

Tubi has unveiled a new playful brand identity and redesign, emphasizing its aim to have viewers fall down rabbit holes while exploring its extensive library of films and series. The update includes a fresh yellow logo, a bouncy splash animation, and a new signature musical cue, all centered around a shade of purple referred to as "turple." While the basic usability remains unchanged, the platform's new look aims to convey a "fun, bold, and engaging" energy, aligning with its marketing push towards the rabbit hole concept.

"Tubi Unveils Refreshed Brand Identity and Logo in Streaming Service Overhaul"
businesstech2 years ago

"Tubi Unveils Refreshed Brand Identity and Logo in Streaming Service Overhaul"

Fox Corp's streaming service Tubi has unveiled a new logo and brand identity, featuring vibrant colors and a playful audio tone to reflect its "find your rabbit hole" concept. The update comes ahead of the fourth anniversary of Fox's acquisition of Tubi and has been credited with contributing to the company's increase in ad revenue. With over 74 million monthly active users and a significant share of TV viewing, Tubi's rebranding coincides with Anjali Sud's tenure as CEO and aims to provide a fun, bold, and engaging platform for viewers.

Tubi Unveils Complete Rebrand with New Look and Identity
entertainment2 years ago

Tubi Unveils Complete Rebrand with New Look and Identity

Tubi, the free streaming platform, has unveiled a new brand identity featuring a redesigned logo, refreshed user interface, and a distinct sound cue. The update aims to reflect Tubi's mischievous brand voice and enhance the user experience. The rebranding is one of the first major moves by new CEO Anjali Sud and comes as Tubi continues to expand its lead in the free ad-supported streaming market. Additionally, Tubi is focusing on expanding its original programming slate and catering to its fastest-growing audience segment, Gen Z viewers, while maintaining its extensive library of older content.

"Tubi Unveils International Expansion with New Logo and Brand Identity"
entertainmenttech2 years ago

"Tubi Unveils International Expansion with New Logo and Brand Identity"

Tubi, the ad-supported streaming service owned by Fox Corp., has unveiled a new logo and sonic brand identity in preparation for its international expansion, starting with the U.K. The revamped branding, featuring a vibrant purple and yellow color scheme, aims to convey a sense of discovery and engagement. The company's growth is driven by its appeal to young, multicultural audiences, and it offers a diverse library of content, including new originals and popular titles. Tubi's increased viewership has positioned it ahead of competitors like Roku Channel and Pluto TV, with plans for further global expansion and continued revenue growth.