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Boeing 737 Max 10

All articles tagged with #boeing 737 max 10

Alaska Airlines skips economy screens on new 737 MAX 10 to prioritize premium revenue
travel-and-aviation5 days ago

Alaska Airlines skips economy screens on new 737 MAX 10 to prioritize premium revenue

Alaska Airlines will install seatback screens only in premium cabins on its new 737 MAX 10 aircraft, leaving economy and premium economy passengers to rely on personal devices and Starlink Wi-Fi. This decision, announced during the airline's investor day, aims to accelerate the rollout of lie-flat 'Aurora' suites and 'Premium Reserve' seats by 2028, despite criticism that excluding screens from lower-tier cabins undermines the overall passenger experience and competitive positioning.

Alaska Airlines Launches 'Project Gotham' to Deploy Lie-Flats on Transcontinental Routes
aviation9 days ago

Alaska Airlines Launches 'Project Gotham' to Deploy Lie-Flats on Transcontinental Routes

Alaska Airlines has announced 'Project Gotham,' a major initiative to install lie-flat 'Aurora' suites on its transcontinental flights, beginning in 2028. The plan involves retrofitting at least 25 Boeing 737 MAX 10 aircraft with 12 lie-flat seats and 12 new 'Premium Reserve' seats each. This move aims to compete with rivals like Delta and JetBlue on lucrative routes to New York, Los Angeles, and San Francisco. The airline expects this premium product to significantly boost revenue, targeting 60% of total revenue from premium sources by 2030.

United weighs Max 10 cabin choices as certification drags on
business1 month ago

United weighs Max 10 cabin choices as certification drags on

United Airlines must decide what to do with its planned lie-flat premium seats for the Boeing 737 Max 10 after years of certification delays, since the interiors won’t fit other airplanes; while awaiting Max 10 approval expected around 2027, United has moved to outfitting an Airbus A321neo subfleet with premium seating and continues to hold 167 Max 10 orders.

American Airlines' Massive Order: 260 New Jets, Including Boeing 737 MAX 10s
businessaviation2 years ago

American Airlines' Massive Order: 260 New Jets, Including Boeing 737 MAX 10s

American Airlines has placed an order for 260 new narrowbody jets, including 85 Airbus A321neo, 90 Embraer E175 regional jets, and 85 Boeing 737 MAX 10 aircraft. The order also involves retrofitting existing Airbus A319 and A320 aircraft with new interiors and power outlets. The airline plans to use the new aircraft to upgauge some domestic and short-haul routes, expand its fleet, and increase premium-heavy aircraft. This order comes amid ongoing supply chain and production issues in the aviation industry.

"American Airlines' Massive Order: 260 New Planes, Including Boeing Max 10s"
business-aviation2 years ago

"American Airlines' Massive Order: 260 New Planes, Including Boeing Max 10s"

American Airlines is ordering 260 new narrow-body jets, including 85 Boeing 737 Max 10s and 85 Airbus A321neos, as well as planning to grow its first class on some of its narrow-body planes starting in 2025. The order is a vote of confidence for Boeing, which has been struggling with production flaws and delays, and reflects the airline's response to high demand for premium seats.

United CEO Expresses Concerns Over Boeing's 737 Max 10 Order Amid Recent Issues
aviation2 years ago

United CEO Expresses Concerns Over Boeing's 737 Max 10 Order Amid Recent Issues

United Airlines CEO Scott Kirby expressed doubt about the airline's order for Boeing 737 Max 10 planes due to ongoing delays and the recent grounding of the 737 Max 9 fleet after a manufacturing problem. The airline, which has the largest fleet of 737 Max 9 aircraft, is considering fleet plans without the Max 10. This decision comes as the ongoing grounding is expected to drive a first-quarter loss for the airline.