
YouTube Premium Price Hike Hits US Subscribers Amid Streaming Price Surge
YouTube raised US prices for Premium: individual plan to $15.99/mo (+$2), family to $26.99/mo (+$4), and student to $8.99/mo (+$1). Current subscribers will be notified at least 30 days in advance. YouTube says the increase funds a high-quality experience and creator support, while preserving ad-free viewing, background play, and YouTube Music's library; the move is part of the 'streamflation' trend as other streaming services also raised prices in 2026.








